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Vilken domänextension ska jag använda?

Lär dig hur du väljer ett bra domänförlängning för din webbplats

Domännamnet är det första steget när du skapar din webbplats. Ditt domännamn är vad någon skriver för att hitta din webbplats. Ett domännamn består av en subdomän, en domän på andra nivån och en domän på toppnivån (TLD), såsom visas i exemplet nedan:

• subdomän – www

• domän på andra nivån – one

• domän på toppnivån – .com

Domänen på andra nivån är den viktigaste delen av ditt domännamn. Den är ett unikt märkesnamn.

Glöm inte domänen på toppnivån, också kallat domänextension. Din domänextension är viktig både för personer som söker efter din webbplats och för sökmotorer.

Vad är bäst domänextension för min webbplats?

Det är inte alltid lätt att veta vilken domänextension som passar bäst. .com är populär men det behöver inte alltid vara den bästa lösningen för dig. Det finns många alternativ att välja bland, vi kan hjälpa dig att välja det som fungerar bäst för dig.

I den här artikeln hjälper vi dig att fundera ut om det är bäst att välja domänen .se, domänen .com eller någon annan domänextension.

Vilka är de olika typerna av domänextensions?

Vi kan dela upp domänextensions i två olika kategorier: generiska toppnivådomäner (gTLD) och toppnivådomäner med landskod (ccTLD) – som är länkade till ett land.

Generiska toppnivådomäner

Generiska toppnivådomäner har funnits sedan internet startade. Ifrån början fanns det 7 olika generiska TLDs, nu finns det hundratals att välja bland. Varje generisk toppdomän har sin egen betydelse. Till exempel var .com en TLD för kommersiella webbplatser medan .info var avsedd för informativa webbplatser.

Exempel på generiska toppnivådomäner

  • .com
  • .org
  • .info

Toppnivådomäner med landskod

Landspecifika domänextensions är också mycket populära. Dessa ger användaren en direkt indikation på i vilket land din verksamhet är placerad. I de flesta länder är .com och TLD med landskod de mest använda domänextensions. I United Kingdom är till exempel .uk, .co.uk och .com populära domänextensions.

Exempel på toppdomäner med landskod

  • .se
  • .uk
  • .co.uk

Ska jag registrera ett domännamn med .se eller ett med .com?

Vilken domänextension du ska välja kan bero på många saker: ändamålet med din webbplats, den publik du vill nå och ifall domännamnet redan är upptaget.

Fundera på ändamålet med din webbplats om du kämpar med att välja mellan .se, .com eller någon annan domänextension. Nedan förklarar vi vilken domänextension som är bäst för olika ändamål

Registrera ett domännamn med .com

Om du vill skapa en webbplats med flera språk eller vill nå en internationell publik ska du registrera ett domännamn med .com. På så sätt kan du skapa undermappar (www.website.com/en/) eller subdomäner (en.website.com) för varje språk eller marknad.

Domänextension .com är den överlägset mest populära då över 50 % av alla webbplatser på internet använder den. Även om du inte har några internationella ambitioner så är den ett bra val. Det kan inte gå fel med ett domännamn med .com.

Registrera ett domännamn med .se

För lokal verksamhet och webbplatser utan internationella ambitioner är ett domännamn med .se det bästa valet. Om du riktar dig mot flera länder som talar samma språk kan du också välja en TLD med landskod men det är bättre att välja en generisk TLD. Viktigt att komma ihåg: vissa TLD med landskod kan bara registreras om du eller din verksamhet kan bevisa att ni är placerade i det landet.

Fler alternativ med nyare domänextensions

Domänextensions som .com och .net har funnits länge men under senare år har många nya domänextensions skapats. Tillägget av nya domänextensions ger användare fler alternativ och större flexibilitet när det gäller att registrera det idealiska domännamnet. Uppdykande TLDs som .club och .online är utomordentliga val och kan vara ett bra tillägg till ditt märkesnamn.

Flera domänextensions

Genom att registrera både en .se och en .com domänextension behöver du inte bekymra dig över att någon annan registrerar samma domänextension och eventuellt tar en del av trafiken till din webbplats. Du kan enkelt välja en som kommer att vara den synliga adressen till din webbplats och rikta om andra domännamn till denna.

Om du vill se alla möjligheter, bläddra igenom vårt val av domännamn. Vi erbjuder över 380 olika domänextensions!